Fujifilm Gallery

When raw becomes redundant – Classic Chrome & the Fujifilm X30

15/10/2014 By Heather

It is pretty hard not to love Fujifilm’s film simulation modes. More than just a fancy name for art filters, these modes actually give your Fujifilm JPGs a distinctive “filmic look” that harks back to the company’s glory days as a film manufacturer.

We have Provia, which is your standard simulation mode with very neutral, true-to-life colours. A little boring to use, yes, but most certainly safe. We have Velvia, which takes Provia’s colours and pumps them with vividness, sometimes too the extreme. If you want to bring your landscapes to life, this is the mode to use. We also have Astia, which sits in between Provia and Velvia and is ideal for portraits. And just to please the portrait photographer even more, there are the PRO Neg. Hi and PRO Neg. Std. modes. In total, there were ten to choose from including some monochrome and sepia modes, and I loved pretty much all of them. As far as I was concerned, Fujifilm’s film simulation line-up was complete.

And then Classic Chrome came along.

Fuji X Series Club takes on Torino: A Day with the Fuji X10

23/05/2014 By Heather

A few months ago, on a cold foggy morning, Mathieu and I were sitting on a train to Milano, twiddling our thumbs in anticipation of our first meeting with the Fuji X Series Club Italia, a Facebook group which has grown to include nearly 3,000 members from all over Italy and the world. Little did we know that we were about to meet one of the nicest groups of people we’d ever come across, united by the love for a brand and the art of photography.

Getting Cosy with the Fuji X100s: Thoughts & Gallery from Lyon, France

30/12/2013 By Heather

The Fujifilm X100s was a joint purchase Mat and I made when we first began Mirrorlessons. Along with the OM-D E-M5, it is probably the one camera we’ve talked about the most. And yet, I’ve oddly spent very little time with it.

This is partially due to the fact that Mat frequently has the camera with him for work. I could also use the excuse that reviewing new cameras for the website is more important than becoming intimate with older ones.

The People of Wales: A Fujifilm X100s Gallery

30/09/2013 By Mathieu

One of the reason I love going on holiday so much is that I’m completely free to approach my photography as I like, without the constraints of work, client demands and a busy schedule. It is also the perfect time to work on personal projects.

The Colours of Aberdyfi: An X100s Gallery using Rebecca Lily’s Pro Set II

27/08/2013 By Mathieu

Last week, post-processing tool designer Rebecca Lily sent me her new Pro Set II presets for Adobe Lightroom and ACR, developed primarly for the Fuji X-Trans Sensor (X100s, X-Pro1, X-E1, etc.). Since Fuji digital cameras have a colour rendition more similar to film than other digital sensors (especially to Fujifilm and in particular the Fuji Pro 400H), its RAW files are easier to match to a more natural film look in post-production. Rebecca designed these new presets to complement this unique base palette.