Fujifilm News

Enter the Fuji X-M1: Welcoming amateurs into the X-series fold

25/06/2013 By Heather

Whereas camera companies such as Olympus, Panasonic and Sony have gradually worked up from entry-level mirrorless cameras to high-end models, Fujifilm has taken a completely different approach to the production of their famous X-series. They started out with the high-end X-Pro1, which was soon followed by its baby brother, the X-E1, a camera practically identical to the X-Pro1 but lacking an OVF. Not long after, we saw two compacts, the X100s, tailored for professionals looking for a light second body for the streets, and the X20, a high-end compact with a non-interchangeable zoom lens.

Mirrorless News: What to expect between June and September…

19/06/2013 By Heather

If sources are correct (and they usually are!), we’ve got four very exciting months coming up in the mirrorless world on almost all fronts.

Fuji XF 55-200mm f/3.5-4.8 R LM OIS Hands-on … plus more interesting news about the X system

11/05/2013 By Mathieu

Update: We had a second opportunity to use the 55-200mm during the Fuji eXperience Tour here in Italy. Click here for part two!

My original plan for this lazy Saturday was to finish my article about the X-Pro 1 which I tested last week, but then I heard about the Fujifilm X Day at the camera store Grande Marvin here in Turin where Fujifilm was showcasing its entire X camera line and lenses. Of course, my priorities took a 360-degree turn!

At the event, I had the chance to talk with a representative of Fujifilm Italia who divulged some very interesting information about possible releases we may see in the future. And of course, I tried different products, including the brand new 55-200mm zoom for the X-Pro 1 and X-E1!

Fujifilm launches the first telephoto zoom for the X series and updates its lens roadmap

18/04/2013 By Mathieu

Yesterday, Fujifilm officially announced the launch of the first telephoto zoom lens for the X-Pro 1 and X-E1 cameras, the Fujinon XF 55-200mmF3.5-4.8 R LM OIS. It is the second zoom lens produced for the Fuji interchangeable X system and has an equivalent focal length of 84mm to 305mm on 35mm format. The first interesting thing about this new lens is its aperture at the longest focal length – it is around a half-stop faster than an equivalent zoom of this length. It has internal stabilization that allows you to slow your shutter speed to about 4.5 stops. Additionally, it features two ED lenses for reducing chromatic aberration. Another interesting aspect is the minimal focusing distance: around 1.1m for the entire zoom range.

The Mirrorless Camera Round-up: E-P5, E-PL6, G6, LF1 and more!

13/04/2013 By Heather

The Internet is currently flooded with news and rumors about new mirrorless cameras set for release in 2013. Since work and family commitments have stopped me from writing a post about each specific model, I’ve decided to sum up the news that has been deemed official here, in one post.